Creating Your Google Business Profile (old version)

UPDATED VERSION: https://help.gymmembermachine.com/article/117-getting-started-with-your-google-business-profile

💡 Google Business Profile (GBP) is a powerful tool to enhance your business's online visibility.

The chart below offers you a snapshot of what signal groups hold weight in the eyes of Google for local SEO.

Building Your Google Business Profile - Step by Step

  1. Visit Google Business Profile's Website:

    Start by navigating to google.com/business. Bookmark this page for easy future access to your listing.

  2. Log In or Create a Google Account:

    Use your existing Google account to log in. If you don't have one, create a free account at google.com/accounts using any email address.

  3. Enter Your Business Name:

    Type in your business name using Title Case to make a strong first impression. Ensure correct spelling.

  4. Provide Your Business Address:

    Input the address where your business physically operates. Note: Google does not accept PO boxes or mailboxes at locations like Postal Annex or UPS Store. Only one business per residence is allowed.

  5. Select Your Primary Business Category:

    This crucial choice affects your visibility in Google searches. Select a category that best matches your business to ensure relevance in search results.

  6. Add Contact Information:

    Enter your phone number and website. Accuracy is vital as Google tracks both calls and website visits from your profile. - pssst...we build websites. just ask the Client Success team 🙌

  7. Verify Your Listing:

    Most businesses will verify their listing through a postcard from Google. This verification step confirms your business's authenticity, allowing you to manage your information on Google Search, Maps, and other services.

  8. Complete Your Profile:

    After verification, continue to fill out your profile with additional details and optimizations to enhance your visibility.

Bringing It All Together

With your Google Business Profile set up, imagine the excitement of hearing a new customer say they found your store through Google. This powerful tool from Google, available at no cost!!

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